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HomeAssociationsAI for AEC marketing: SMPS DC offers free event on Oct. 25

AI for AEC marketing: SMPS DC offers free event on Oct. 25

Would you like to learn how to unlock the power of artificial intelligence language models “for transformative marketing strategies that drive results and elevate construction engagement”?

Then you may be interested in attending a free event on Oct. 25 co-ordinated by the Washington DC chapter of the Society for Marketing Professional Services (SMPS).

“Through hands-on exercises and real-world examples, attendees will gain a firm understanding of how to use AI to enhance marketing strategies through a conscientious mindset and a variety of technical applications,” the association says on its website.

The program from 1:00 to 2:00 at the Martin Luther King Jr. Memorial Library, 901 G St. NW, is limited to 30 participants.

Tim Klabunde and Lillian Minix, both from the Timmons Group, are guiding the discussion, focusing “on the expertise needed lto everage language models (such as ChatGPT) for tasks such as generating content, crafting proposals, and conducting market research.”

Register at this link.

Mark Buckshon
Mark Buckshonhttps://washingtonconstructionnews.com
Mark Buckshon is the publisher and interim editor of Washington Construction News. He is also president of the Construction News and Report Group of Companies. He combines a journalism and business background, and has published construction trade publications for more than 30 years, after an earlier career in journalism, which culminated when he lived through the transition from Rhodesia to Zimbabwe in 1978-80 as a sub-editor for the Bulawayo Chronicle and a correspondent for a Canadian news service.


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